Palermo Soho
Palermo Soho is a small area of Palermo Viejo around Plaza Serrano (officially Plazoleta Cortázar), and it is a newly fashionable area for fashion, design, restaurants, bars and street culture. The atmosphere in many cafés and restaurants strives to be alternative, which makes this area of the city especially popular with young, upper-middle class Argentines as well as foreign tourists. The traditional low houses have been adapted into boutiques and bars, creating a bohemian feel. The square has a crafts fair.

Palermo Hollywood
In the mid-nineties a number of TV and Radio producers installed themselves in the zone between Córdoba, Santa Fe, Dorrego and Juan B. Justo, Avenues. For that reason this part of the neighborhood began to be called "Palermo Hollywood". Presently, it's best known for the concentration of restaurants, nightclubs and coffee places.